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Program Overview

The MSXM is based upon the philosophy that for organizations to compete in the increasingly intercontinental marketplace their managers need a deep understanding of global business practices. This knowledge will enable them to provide the leadership required to envision, design, create, sell and maintain products and services that add value to a broad base of humanity living and working in cultural and physical environments as diverse as the individuals themselves. This concept of marketing and management enriches both organizations and society as a whole.

Learning in the MSXM is facilitated by a faculty having extensive knowledge of the global business environment and international markets as well excelling in a focused business area or field of learning. In addition to their academic qualifications, most are employed in the discipline(s) they teach.

The MSXM is built on three specific pillars. First, individuals gain skills and knowledge across functional business areas. Second, technical skills in global resource management and export are cultivated. Finally, students become adept at strategy development, strategic global marketing, global business and entrepreneurship. The specific areas of major importance, complement those articulated in other MSOE management master’s degrees, but further capitalize on global economic opportunities, growth of untapped markets, and revitalization of product development to include export markets.